Von Claudia Shannon

How Juicy Tubes Became a Beauty Staple for Generations of it Girls

For those who grew up in the 2000s, just thinking about LancÃ´me Juicy Tubes can transport you back to the first time you saw Mean Girls in movie t...

Ishonest+: Whats Next for Beauty

Two of the biggest trends of 2018 were the continued rise of fashion resellers, along with a host of fashion brands favoring direct retail over who...

9 Brilliant Beauty Baubles to Dress Up Your Tree This Year

Give the gift of glossy nails with this Barry M bauble containing two exclusive nail paint shades: marshmallow and meringue. Shop Barry M Bauble Ch...

Laneiges Lip Sleeping Mask is a Beauty Must-HaveAnd Its Currently on Sale

And what better time to try the lip mask for yourself than while itâ€™s marked down throughout Amazon Prime Day 2022? Add this to cart along with L...

The Unexpected Way K-Pop Star Sunmi Transformed Herself Into a Vampire

In the span of 15 years, Sunmi has lived dozens of lifetimes. After all, Sunmi easily flows between Korean and English throughout our interview. Al...

Balenciaga is Calling the Return of Heavy Metal Face Piercings

Balenciaga is calling it now: serious facial piercings are back and pointier than ever. Check out more images of the heavy metal piercings from Bal...

What Fenty Can Gain from Rihannas Super Bowl Halftime Show

â€œRihannaâ€™s Fenty ventures and her recent childbirth have sustained the singerâ€™s interest in the public eye, making her a brilliant choice for...

With Psychodermatology, Beauty Brands Promote the Outer Benefits of Inner Calm

Beauty brandsâ€™ investment in mental health initiatives is coming full circle with the rise of psychodermatology. A medical term focused on the ps...

Meet the Beauty Pros Who Keep it Girls Looking Like it Girls

Why It girls love them: De Leon has the cool- without-trying-too-hard hair vibe down. Why It girls love them: FranÃ§ois has a complete mastery of n...

Keratin Hair Treatments Can Be Highly Effective At Dealing with Frizzy, Puffy and Unruly Hair This is what Happened When I Had One

A hair procedure loved by celebrities and people who want to do less to their hair, a permanent blow- dry can also be referred to as a keratin trea...

Olaplex Inventor is Back with Epres, Another Bond-Building Brand

Hair colorists donâ€™t have to be too concerned with precise measuring when using the Epres product during chemical and dye treatments, and it wonâ...

Ritual Vitamins Wants Traceability to Become the New Transparency

Vitamin company Ritual wants traceability to supersede transparency within beauty and wellness. In 2023, Ritual will have a top-funnel marketing ca...