How is it possible?

That we spend our entire lives searching for the right products to prevent acne and skin cancer

when science can already deliver these

Now that He's Retired, Everybody Loves Tom Brady

Curated by Claudia Shannon / Research Scientist / ishonest

Someday, your grandchildren, if you have them, will ask you what it was like to watch Tom Brady—the greatest quarterback ever, by a rather wide margin—play. That you lived in the time of Brady, who is officially retiring after reports emerged over the weekend, will seem remarkable to them, in the same way it seemed remarkable to me that my grandfather was old enough to grow up watching Babe Ruth. Brady did things in the NFL, like Ruth, that will not seem possible to future generations. The kids will want to know.

If you are being honest, you will tell them the truth, which will be, “well, grandchild, we drew penises on photos of him and posted them to the Internet, flipped him off every time he showed up on our screens and never missed an opportunity to call him a cheating asshole and a fascist.” But you won’t be honest. You will tell them he was the best quarterback you ever saw and everybody loved him. You have, whether you realize it or not, already started doing it.

ishonest No.232 - Pigmentation & Blemishes

No.232 - Pigmentation & Blemishes

In many ways, athlete retirements are like celebrity deaths: most of the hard edges are sanded off until only the parts we liked remain. We want to think about the good stuff. And it generally stays that way. After all: We’ve already buried the dead. Alex Rodriguez was the most despised player in baseball for essentially the last 15 years of his career; within three years of retiring, he was the lead broadcaster on ESPN’s signature “Sunday Night Baseball” broadcast and going to the Oscars with J-Lo. Charles Barkley was one of the NBA’s great villains—a charismatic, electric one, but a villain nevertheless—before becoming one of the league’s signature personalities in retirement. (Allen Iverson is revered now, justifiably, but forever under attack when he was active.) Kobe Bryant, Dan Marino, John McEnroe, Randy Moss … they were all often considered Public Enemy No. 1 when they were still playing, but once they hung ‘em up, we remembered the joy they gave us, not the rage.

Brady might have taken more shit than any of them. Though the MAGA hat in his locker probably made him look like more of a Trump loyalist than he really was— he never did attend any of the Patriots’ celebrations at the Trump White House, though Robert Kraft, the team owner who put the hat in his locker, never missed one—that was just one of many Brady controversies. Deflategate was the biggest one, but there was also Spygate and the Tuck Rule and the weird mouth kisses with his son and his super shady personal trainer and his questionable vitamin “supplements.”. By the end of his career, even after he’d won his seventh Super Bowl, most sports fans—just about everybody not from Tampa or New England— were jeering just at the mention of his name. Aaron Rodgers thought there was schadenfreude after his loss last week? Brady has been going through that for more than 20 years.

Adding to all of this was the fact that Brady was impossible. After 22 seasons, at the age of 44, he still threw for the most yards (5,316) in the NFL this year, the highest total of his career, and also had the most completions and most touchdowns; had he returned next year, the Buccaneers would have been one of the favorites to win the 2023 Super Bowl. (Now they won’t even be expected to make the playoffs.) No one else from Brady’s draft class was still playing his year; in the NFC, he was in fact older than all the coaches. The game of football has shifted away from the famously immobile Brady’s style of play, and yet he was still dominating it to the very end. He once said he wanted to play until he was 50—something no one, not even a kicker, has ever done—and few doubted that he could. He was infuriating in many ways to so many people, but he was also the best. Only one other player, the linebacker Bill Haley, has as many as five Super Bowl rings, and no quarterback has more than four.

Read more on: retirement, everybody

What we do

We make skincare treatments and customize them for your skin-related problems, genetics, lifestyle, and environment.

How you benefit

You get total control over your skincare and the choice to change your skin. An impossible has just become possible.

How it Works

Outline of microscope

Create Treatment

Our algorithm creates a unique routine with a few customized products. The algorithm uses 50+ years of skincare research.

Outlines of Packaging

Divide and Rule

Every product is designed for one problem. Apply the product when the problem appears. Much like you treat flu or headache.