If you'd sooner shave your head than color your own hair at home, we feel you — coloring your hair takes time and money. Plus, the salon can be expensive. But thanks to these 11 at-home hair color tricks, hacks, product recommendations, and tips, the once-laborious act of doing your own color can kinda turn into the best, easiest spa day ever.
The key? Make sure you're comfortable (a pair of these luxe PJs should do the job), have everything you need (we've got you there below), and aren't pressed for time.
We culled the best insider at-home hair-color tricks and tips for achieving salon-worthy results.
Sure, the woman smiling on the front of the box looks beautiful, but the color of her hair is a fantasy. "The color always ends up lighter than the model's hair on the packaging," says colorist Dana Ionato of the Sally Hershberger Downtown salon in New York City. "The developer in at-home permanent dyes is very strong — stronger than the ones we use in the salon — so it lifts the color and makes it lighter than what you see on the box." A better estimate of how the color will end up is the chart on the top of the box, which shows you the final color you get from a range of different hair-color shades.
If your hair is past your shoulders, or shoulder-length and extremely coarse, use two boxes of the same shade to ensure full coverage. Just make sure to mix the dyes in a glass or plastic bowl — a metal one will oxidize the dye and cause it to change color.
Hair texture matters just as much when dyeing your hair as it does when cutting it. "Coarse, curly, frizzy, or unruly hair sucks up color faster and will become cooler-toned when you dye it, so it will look ashier, or slightly bluish," says Ionato. "Fine to medium hair textures don't absorb color as easily and will become a slightly warmer tone when you add dye, meaning it will have orange, red, or copper undertones."
So what does that mean for you when you're standing in the aisle at the drugstore? If your hair is frizzy or curly, pick a color that's warm (golden, copper, bronze), but a little lighter than your natural hair color; if your hair is fine and straight, choose cooler shades (champagne, beige) that are slightly darker than your natural color.
"If you're just doing your roots, I'd recommend putting coconut oil or a deep conditioning mask on the mid-shaft and ends to help preserve any lightness or any dimension that you have on the hair," says NYC-based colorist Rachel Bodt. Runoff from rinsing out your roots can stain the rest of your hair, so she suggests creating a coconut oil barrier to keep dye from dripping down through the rest of your hair. She also suggests adding Vaseline around the hairline to prevent dye from staining your scalp.
If you're an unnatural blonde, box dyes won’t hide the dark roots of your highlights, since they’re meant to adjust hair color by only a shade or two, says colorist Marie Robinson, the founder of Marie Robinson Salon in New York City. “Get an at-home bleach kit, like Clairol Born Blonde, instead, and use a spooley to apply to just the highlights’ roots.” The makeup tool disperses bleach evenly and precisely, so you’re less likely to end up with “hot” (hairstylist speak for orange) color.
If you have grown-out highlights on top of base color, apply hair color to your roots, then use a wide-tooth comb to feather the dye slightly over the start of your highlights, says Nikki Lee, a colorist and founder of Nine Zero One salon in Los Angeles. “That’ll soften the harsh lines a bit.” She recommends using a shade of dye that matches your roots or is just a smidge lighter.
If you're targeting grays, you don’t have to dye your whole head. “If you have a gray headband along your hairline, get a semipermanent dye and only color that area,” says colorist Rita Hazan, the founder of Rita Hazan Salon in New York City. It may mean working strand by strand, adds Robinson, who suggests using an eye shadow brush for extra precision.
To avoid patchiness, create a middle part that runs to the back of your head and split the hair into four sections — two in front of the ears and two in back. "Be organized about the application," says Brooke Jordan, head stylist with The Bird House salon in NYC. "People can miss spots, or don't know how to get the back." To prevent this, use clips to create four sections and work through them front to back.
If your ends are very dry and you're dyeing your entire head, don't put dye on your ends. Instead, three minutes before you're supposed to rinse, add two squirts of shampoo into the dye left in the bottle. Shake it up and apply the mixture to your ends. "It dilutes the dye but still gives you a pinch of color and shine," says Louis Licari of the Louis Licari Salon in New York City.
You know how the models in the commercial always have their dye-coated hair artfully twisted up into a bun? Don't do that. "The color won't be even when you rinse it out," says Ionato. "Leave it down until the timer rings."
After your hair is dry, if you're unhappy with the color, you can mute it by applying a deep conditioner to damp hair. Then cover your head with plastic wrap and a hot, damp towel. Leave on for 20 minutes (at 10 minutes, blast your head with a blow-dryer), then shampoo and condition your hair. If you're still not happy with your shade, well, it looks like you'll have to head to a salon when you can..
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